一PRODUCT DESIGN · GUIDELINES
A label whose whole promise is proof — so the interface has to show its work.
The challengeSustainability claims are cheap and everybody makes them. The store had to carry evidence — fabric, factory, footprint — without turning every product page into a lecture.
The answerEvidence built into the shopping path instead of parked in an About page: fabric and factory get their own surfaces, the numbers sit beside the price, and an acid-green accent marks every claim that can be checked. The guidelines book keeps it consistent as the catalogue grows.
― THE GUIDELINES
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